Bulgari Moonphase Womens Watches

New to the women's line is this updated "Bvlgari Bvlgari" (Bulgari Bulgari) Moon Phase watch. The classic name is taken from the double use of the brand name on the bezel. The dial is mother of pearl with diamond pavé decoration in a crescent moon shape. Opposite is the moon phase display also in mother of pearl. Other than the moon phase display, the complications are simple with just the time and a subsidiary seconds dial. Powering the watch is the automatic mechanical B77 movement, with applied Côte de Genève and perlage polish decorations.
The 38mm case is steel - as the company must remain a bit more modest these days - and is attached to a handsome white alligator strap with a folding deployment clasp. It is a fine luxury watch that is unmistakeably Bvlgari, exactly what the company needs right now. Availability starts in May at select Bvlgari boutiques.
The stainless steel case of the Bulgari-Bulgari Moonphase measures 38mm, which is pretty impressive for a women's watch like this. It's elegant, yet makes such a passionate statement. The woman who wears this is strong, independent and worldly. Must be, to pull off a 38mm watch with such a presence. Had this been paired down to a smaller, simpler 30mm case, it would not have drawn such a response.
I love this watch. I've always loved Bulgari anything, but this watch is just so sensuous and harmonious...I want it now.
Inspired by Italian Style and Design with Swiss watchmaking expertise, the Bulgari-Bulgari Moonphase model features the automatic Bulgari caliber B77 movement with moonphase complication. With launches such as this, Bulgari is definitely making some bold moves. Then again, what else should we expect from this brand?
With the introduction of the Bulgari-Bulgari Moonphase to be released at this year's Basel show, Bulgari is definitely widening its appeal. By adding more complications for women, other than just bedazzling timepieces with diamonds, I have even more respect for them as a watchmaker for women.
It's almost funny how male dominated brands will take their simplest model, throw some diamonds on it, and call it a women's watch. Really...
That said, I'm usually not a fan of such large logos - on anything - but the swirling Bulgari double logo engraved upon the bezel is just so appropriate. The iconic nature of their name, their logo, their inherent style, creates a pattern around the sexy dial that does not distract but enhances the imagery of this model.
So far, this is one of my favorite Moonphase models for women. I'll leave all "lunar" lady allusions out of here, not the forum, but that thought always lurks in the back of my mind when I see women's moonphase timepieces.